Irina Kats. Graphic Design: Selected Works

At CELUS, the design team embarked on re-imagining the brand’s visual identity, giving me the opportunity to experiment with various styles and color palettes to gauge their impact on the target audience. These explorations provided valuable insights that helped shape the direction of CELUS's future visual identity.

PROMOTIONAL MATERIALS FOR CELUS

As a graphic designer at CELUS, I developed a diverse range of designs for platforms like LinkedIn, Instagram, and the CELUS website. My work included social media posts, infographics, ad creatives, YouTube thumbnails, blog feature images, and more.

I also collaborate with online creators to design their social media platforms. This includes crafting posts, stories, thumbnails, or creating comprehensive profile packages. Regardless of the scope, I ensure every design represents their brand and leaves a lasting impression.

created to advertise online and offline events

created for the CELUS official website

FEATURED IMAGES FOR BLOG POSTS

AD CREATIVES FOR CELUS

created for Meta and Google

created for LinkedIn, Instagram, Facebook and X

SOCIAL MEDIA MATERIALS FOR CELUS

Whether working with individuals and their personal brands or businesses, I bring creativity, strategic thinking, and a deep understanding of social media trends to every project.

I craft compelling branding strategies for individuals and businesses, helping clients elevate their brands and establish a strong online presence. The range of work stretches from developing a visual concept to full visual strategy.

branding.

visual identity strategy

ad creative

infographics

thumbnail

blog featured image

promotional

banner

social post

See full document

visual concept

visual identity guide

stand

other small arts

full design support for business fairs

book design

poster

editorial

business card

print design

small & big scale prints.

Whether it’s a single project or a full suite of marketing collateral, my focus is on delivering polished, high-quality designs that effectively communicate their message.

I work with businesses and individuals to create impactful print designs that leave a lasting impression. From brochures, flyers, and posters to event materials like invitations and signage to editorial design, I ensure every piece aligns seamlessly with their brand identity.

banner

brochure

Booth design and marketing materials (brochures, business cards, etc.) for CELUS at electronica 2024.

PROJECT PRESENTATION

SELLING WEBINAR

pitch deck

text optimisation

infographics

branding

I design engaging presentations, helping clients captivate their audiences, inform the viewers or drive the sales. My work involves creating cohesive and attention-grabbing slides aligned with the clients' branding while effectively communicating key messages.

Whether designing for educational webinars, informational presentations or sales-focused events, I combine creativity with a strategic approach, attention to detail, and a user-centric focus to deliver impactful results.

communication design.

presentation design

webinar

I have extensive experience in video production, covering shooting, editing, and post-production for both short-form and long-form content. I stay attuned to the latest social media trends, keeping my work relevant and impactful.

Collaborating with individual creators and companies, I create Instagram Reels, TikTok videos, and YouTube content that captivates and engages audiences.

video content.

shooting & post-production

long-form video

short-form video

video shooting

video editing

thumbnail